Missed revenue calculator for contractors.

Most contractors think about growth as a lead problem: more leads, more jobs. But the most expensive revenue you'll ever leave on the table is the revenue you already paid to generate. Every month, roofing, HVAC, solar, and remodeling companies run dozens of appointments — and a meaningful share of those slip away not because the homeowner said no, but because a step was skipped, an objection was fumbled, or a follow-up never happened.

This missed revenue calculator puts a number on that leak. By comparing the leads you generate each month against the jobs you actually close, it estimates how many opportunities are going unconverted — and what they're worth at your average job value. For a contractor with a $12,000 average job, even a handful of recovered deals a month adds up to six figures a year.

When you run the numbers, the gap between leads and closes can be eye-opening. A window company generating 30 leads a month and closing 8 has 22 conversations that didn't turn into signed contracts. Some of those were never going to buy — but many were winnable and lost to avoidable mistakes: a rushed price presentation, a skipped financing offer, a buying signal the rep walked past, or a quote that went out without a single callback.

Those are the leaks RepVise™ is built to find. The calculator assumes better coaching and follow-through could recover roughly 15% of your missed leads — a conservative figure for teams that start scoring calls, fixing weak closes, and chasing stalled estimates before they go cold. It's not magic; it's simply collecting more of what you've already earned the right to win.

A calculator is a starting point — recovering the revenue is the real work, and it's exactly what RepVise™ does. It records and scores every sales conversation against your process, so you can see why deals stall and coach the specific behaviors that win. It surfaces estimates that went quiet after a strong proposal and high-value jobs trending toward a loss, so you can step in before the homeowner moves on.

The payoff scales with your average ticket. For most contractors, one additional closed job each month more than covers the cost of the platform — and the calculator above is designed to show you, in your own numbers, just how much bigger that opportunity really is. Once you see the figure, book a demo to put real calls behind it.